Free video guide

Say what you do in a clear & compelling way

Hone the single powerful sentence you can share on any occasion or platform so that people are eager to learn more.

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Turn your

Gifts

Gifts

PurPOSE

VISION

Gifts

INTO a

Business

website

Business

Movement

Website

We leverage strategic storytelling to propel businesses to the next level
grow your business
Entrepreneur man looking visionaryEntrepreneur woman looking content

Get the clarity that draws in customers

Discover how to craft one powerful sentence you can use universally as your tagline, email signature, in your social media profiles, on your About page, bios, sales pages, presentations, pitches, packaging, business cards, video or podcast intros/outros, and any time someone asks you what you do!

Free tool

The one powerful sentence you can use everywhere

Learn how to Nail Your One-Liner in an Hour

Discover how to clearly describe what you do in a compelling way. Sign up to receive the free mini-course that shows you How to Nail Your One-Liner.

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“Having Kai & Michael's guidance got me where I needed to be, with a clear direction, and got me there efficiently.
It’s so valuable to have people that are really wise in their field helping you. Having the feedback is worth its weight in gold because I can question myself all day long and never get anything done, but with their skilled guidance I was able to take the idea and really flesh it out into a business model and bring it life.”
Amy Johnson, Founder, Conscious Co-parenting
you want to

Up-level your business & live your purpose

You want marketing that communicates clearly what you offer, reflects who you are, sets your brand apart, and gets the right people in the door. You want what you put out there to feel authentic and get solid results.

You’re here to leave the world a bit better than you found it
You’re an expert in your thing, not in marketing
The problem is

Marketing is overwhelming

You’re frustrated with how hard you have to hustle to get new business in the door. You need to focus on giving what's yours to give and also do a great job of letting the world know about it.

What you’re up against

Hustle-grind culture

The old paradigm focuses on constantly doing more and going faster...at the expense of both people and planet.  So business-as-usual perpetuates rushed, scattered strategies of trying to get seen in an ever-changing digital ecosystem that is designed to profit large corporations.

A million directions to go + ten thousand things to do
We believe

Your business deserves to thrive

These times are tumultuous. Our world is in transition. But in the intensity new possibilities emerge and paradigm-shifters are leading the way. We need what you do more than ever before. And the world is ripe for it now like never before.

We believe

Your business deserves to thrive

Our world is in transition. These times are tumultuous but in the intensity new possibilities are emerging and paradigm-shifters lead the way. We need your work like never before. And the world is ripe for it like never before.

It's your time
paradigm-shifting entrepreneur
noun
par·​a·​digm shif·ting en·​tre·​pre·​neur
ˈper-ə-ˌdīm ˈshif-​ting ˌän-trə-p(r)ə-ˈnər
A business owner whose work changes perception and the way things are done.
1. (personal) an entrepreneur in the business of facilitating a shift in consciousness that is transformational for an individual
2. (collective) an entrepreneur in the business of changing how we operate together in community
Trailblazers

Struggling to launch

When you’re just starting out it’s overwhelming. Learning business and marketing can be a full-time job--that doesn’t pay. You’re trying to launch but life keeps happening. You need income to roll in asap.

Up-levelers

Scrambling to scale

When you’re established it’s exhausting. Your business is working but there’s not enough of you to go around. You need to scale, but what you got here isn’t going to get you there.

Expanders

Striving to grow

When you’re expanding, it’s frustrating. You need to add revenue streams, adapt to market changes, and update, but the process is slow. The people you’re working with don’t make it easy.

Who we are

We’re strategic storytellers

We equip paradigm-shifters with the clarity it takes to go from hustle-grind to doing business from a place of alignment that propels them to the next level.

Marketing that moves people tells a story
1
Get clear on your brand

Clarity

Clarify who you're here to serve and discover your brand story--the clear, compelling message that connects you with your purpose and your audience.

2
Operate from alignment

Presence

Now you can do powerful marketing. Use your brand story to create an online (and offline) presence that draws in the people you're meant to serve.

3
CRAFT CLEAR, COMPELLING

Web Copy

Write the words that connect with your ideal client, communicate your message, and position you as the trusted guide that you are.

4
develop into a

Website

Translate design + copy into code so you have the online presence you need to draw in the people you’re meant to serve.

3
watch your business up-level

Growth

Repeat your message consistently and enjoy seeing the right customers arrive with more ease as your clarity increases your confidence, revenue, and impact.

How to get where you want to be

Simplify with story

To succeed in business now takes clarity + empathy. Old methods of pushy advertising turn people off. Instead you must truly know who you're here to serve, connect with them authentically, and share a clear message that draws them in. Story has the power to accomplish all of this.

"Our new website captures the zeitgeist and feeling of both our program and location. And it conveys the transformational flavor of the experience our cohorts have.
We’ve had a very positive response from our community and a strong increase in workshop bookings."
Chip Conley, Founder and CEO, Modern Elder Acadamy
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